Powerful Editorial Recognition
For Award-Winning Brands

Build Consumer Trust through InStyle’s Expert Credentialing

Since 1996, the coveted InStyle Best Beauty Buys Awards have powered confident beauty purchases. InStyle’s Beauty Awards recognize the unique and changing needs of consumers and give women the tools to look and feel their best.

Products that have earned an InStyle Beauty Award can leverage this credibility and sales impact through seal licensing.

Promote your win on your marketing and brand communications including:

  • Product packaging
  • Social media
  • Website and eBlasts
  • Print and digital ads
  • In-store displays and signage


of Readers agree

“InStyle’s stamp of approval means something to me—I am more likely to notice it at the store, look up more information online, or buy it”

Source: InStyle Best Beauty
Buys Award Survey 2021




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