Retargeting Campaign
Retargeting is a type of digital advertising that enables marketers to create highly targeted ad campaigns that reach their desired audience across the internet. By utilizing retargeting technology on association websites, marketers capture a prequalified audience to turn association members and supporters into customers of their own.
Provide your campaign budget and your ads will run until contracted impressions are met on ClubMental’s websites. Submitting all materials as recommended will provide the highest placement rate and allow the system to best optimize your ad campaign for performance. Keep the message simple and the text as large and easy-to-read as possible.
Specs
Advertiser to provide the materials as noted for the contracted display ads or video for the Retargeting Campaign:
Required Display Ad Assets:
Display banners for both desktop and mobile in all of these sizes:
- 300×250
- 300×600
- 160×600
- 320×50
- 300×50
- 728×90
- Click-through URL
Recommended Ad Formats:
- JPG or PNG (Static Image)
- GIF (Animated – Max. 15 seconds of looping)
There is a minimum of 40,000 impressions/month.
| Impressions | Rates |
|---|---|
| 50,000 Impressions | $2,000 |
| 100,000 Impressions | $4,000 |
| 150,000 Impressions | $6,000 |